Reel Ephemera

I have to confess, I am not fond of ephemera. This is not a a sentiment that the majority of my colleagues share. My feelings are not popular. However, every now and again, I come across an item which makes me pivot on my axis.

According to Wikipedia, ephemera is defined as
"....transitory written and printed matter not intended to be retained or preserved. The word derives from the Greek, meaning things lasting no more than a day. Some collectible ephemera include advertising tr...